About Strada

Strada means “street” in Italian. Streets matter to us. They’re the fundamental infrastructure of our cities and the core of our civic lives. They’re the connections between buildings, people, and public spaces. This is why we’re so inspired by them and it’s a shared commitment to these values that brought our principals together. Just as people mingle on city streets, our office is a place where we freely exchange ideas, challenging and inspiring one another to create exceptional work.

Latest Post

Strada Holiday Traditions

12.2021

Strada has always been more than just a design firm, it has been a family of creative individuals that collectively bring great joy to the studio in various ways. This holiday season, our celebrations are wrapped in thankfulness for what we have, for our families, and for our heartwarming traditions.

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Offices

Pittsburgh Studio

611 William Penn Place
Suite 700
Pittsburgh, PA 15219

p: 412.263.3800
f: 412.471.5704

Get Directions

info@stradallc.com

Philadelphia Studio

325 Chestnut Street
Suite 909
Philadelphia, PA 19106

p: 215.440.0190
f: 215.440.0197

Get Directions

Triangle Studio

1011 South Hamilton Rd
Suite 201
Chapel Hill, NC 27517

p: 919.521.8022

Get Directions

Living in an icon of North Carolina's architectural history

About this project

A gem of downtown Winston-Salem, the former R.J. Reynolds Headquarters has been renovated to include luxury apartments just upstairs from the chic Cardinal Hotel. Strada worked with PMC Property Group to transform this Art Deco building into a multi-unit residence. Apartments now occupy floors 7-19 as well as part of the basement, and the residents share a number of amenities including a beautifully restored historic lobby, fitness center, and a roof deck with sweeping views of Downtown and the Innovation Quarter.

Cardinal Hotel at the R.J. Reynolds Building

Winston-Salem, North Carolina

Bakery Living I and II

Bakery Square, Pittsburgh

Clark Building Apartments

Downtown Pittsburgh