Strada is taking active measures to ensure the health of our Team Members and also to assist in fighting the spread of COVID-19.

Effective March 17, 2020, Strada is closing our physical offices in Pittsburgh and Philadelphia and we will continue to operate remotely. We anticipate returning to our offices on March 30, 2020 but will update our plans as new information becomes available.

Meetings will be held virtually, via conference call or may be postponed. All of our Team Members will be working remotely under our work-from-home policy. Due to the two-week school and business closings our staff may be active at various times throughout the day and evening, so please bear with us as we make every effort to stay on schedule and in contact with our clients and business colleagues.

About Strada

Strada means “street” in Italian. Streets matter to us. They’re the fundamental infrastructure of our cities and the core of our civic lives. They’re the connections between buildings, people, and public spaces. This is why we’re so inspired by them and it’s a shared commitment to these values that brought our principals together. Just as people mingle on city streets, our office is a place where we freely exchange ideas, challenging and inspiring one another to create exceptional work.

Latest Post

Why Community Engagement is vital to designing cities of the future

09.2019

It is impossible to build a meaningful place for people based solely on expertise in a specific project typology or based on current trends.

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Offices

Pittsburgh

611 William Penn Place
Suite 700
Pittsburgh, PA 15219

p: 412.263.3800
f: 412.471.5704

Get Directions

info@stradallc.com

Philadelphia

325 Chestnut Street
Suite 909
Philadelphia, PA 19106

p: 215.440.0190
f: 215.440.0197

Get Directions

A strategic refresh for a high-profile agency

About this project

Brunner, an award-winning advertising agency, sought to improve their office to better reflect the company’s work styles and identity. Through an immersive and collaborative process with several user groups, the Strada design team focused in on key priorities for the renovation: increasing capacity for different work modes, enhancing social spaces, creating a great tour experience, reinforcing the company’s brand, and making these transformations while the office remained occupied.

In response, the team imagined the office as an ecosystem of layered places for work and play, solo and group activity. Strategic design interventions were charted out to provide major impact without shutting down the office. The most prominent change is a reworked central space near the top of the connecting stair dubbed the New Town Hall, an open area with casual group seating, high-backed individual chairs overlooking the river, and a huge island for communal work by day and beer pong by night. Another important intervention is the Black Box Studio, an adaptable studio space that can be customized for shooting video, recording sound, and more. An adjacent Viewing Lounge provides a comfortable place for reviewing content with clients. Another important media space, the VR Lab, showcases Brunner’s explorations into virtual reality, elevating a once-underutilized niche space to one of the feature stops on the office tour.

Media Innovation Center

West Virginia University

Truefit in the Union Trust Building

Pittsburgh, Pennsylvania